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A sideways look at economics

It’s a risky business being Donald Trump

18 May 2018|

“Not another article about Donald Trump” — said everyone. Since the election of Donald Trump, the media has been flooded with the trials and tribulations of his ‘stormy’ presidency. We at Fathom have always focused on the economics, such as his tax reforms. However, studying how Mr Trump presents information has led me to some interesting observations about how he exploits a particular branch of economics to influence opinion. The most effective targeted campaigns are those which connect with their audience, for example by using hand gestures to convey a message. One of the most famous may be the iconic image of the stern-faced

Thank Fathom it's Friday

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