More than just a group chat
Last December I was debating with some friends who among us swore the most. Naturally, no one accepted any of the accusations thrown their way and the conversation reached no consensus. As a Fathom economist and a data nerd, this got me thinking: there must be a way to answer this question empirically. That’s when I realised that I actually do have a treasure trove of untapped data that I could use to answer this question: our WhatsApp group chat.